InboxArmy

# Email Marketing Campaigns: 12 Types, Examples & Strategy ## Quick Overview An email marketing campaign means sending coordinated emails to nurture leads, make conversions, retain customers, or launch products. The most common types of email campaigns we swear by are promotional emails, newsletters, welcome series, abandoned cart emails, and event announcements. ## **What Is An Email Marketing Campaign?** An email marketing campaign is a planned email marketing initiative sent to a defined audience segment via an email service provider. All our email campaigns are built around a specific obj